Social Comparison and Energy Conservation in a Collective Action Context
Posted on December 18th, 2019 by tagadminIn this CEEPR Working Paper, the authors report results from a social comparison feedback experiment incentivizing a reduction of indoor temperatures during the heating season. Despite the fact that most study participants did not face direct financial benefits from lowering heating energy consumption, the results show a statistically significant treatment effect of -0.54°F (-1.2%).
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